Returning to the Gold Coast after five years, it is imperative to enhance the Festival’s awareness and reaffirm its position as a motor celebration for all in the region. Conveying an exhilarating experience is crucial in enticing car and yacht enthusiasts, as well as families, to spend the weekend at the Festival.
Organised a media preview day to showcase the captivating lineup of legendary cars and build anticipation. Unveiled prominent exhibits and new car releases to automotive and lifestyle media through exclusive media tours to foster better understanding and encourage media to create quality editorial content.
